Unless you work with experienced models, the majority of your clients are not used to being in front of the camera. In fact, most of them are getting married or having a professional photoshoot for the first time ever, and they have no photography knowledge whatsoever. It’s YOUR job to educate your clients and “hold their hand” from start to finish. You are the expert, and as an expert – you need the right tools to provide an impeccable experience.

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In today’s article, we’re featuring an inspiring talk on FloInsider, a podcast for photographers and creative entrepreneurs, powered by our friends at Flothemes. In this episode, we speak to Ryan from Feather & Finch - a brilliant wedding photography duo from Australia. Ryan tackles a business aspect many creatives are often confused about, but need to get better at: Pricing.

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In today’s article, we’re featuring an insightful interview by FloInsider, a podcast for photographers and creative entrepreneurs, powered by our friends at Flothemes. In this episode, we speak to Racquel John - a writer, actress, painter and all around amazing human being, who navigates the concept many of us spend a lifetime searching - Purpose.

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Do you feel like you are the one serving your website, when it should be the other way around? While it is true that your site is a work in progress and does require your attention - this should not feel like a full time job. The ultimate role of your website is to convert visitors into paying customers. YOUR role is to strategically change and adjust it, so that it serves it’s primary goal - getting you booked. In today’s article, you will learn 3 clever ways to tweak your website, so that that your photography business starts getting more inquiries immediately.

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Tabs Blocks are beautiful Custom Elements for Squarespace that will help you optimize your site layouts, by presenting complex information in a straightforward and easy to grasp manner. Whether you plan to present different packages, describe your services, or showcase client testimonials - Tabs are an excellent choice. In today’s article, we will show you 5 ways you can use them to structure your content better, add subtle movement to your Squarespace 7.0 or 7.1 site, and make it more engaging for your users.

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Are you planning to launch a new product, run a cool giveaway, or host an exciting event soon? This is an important time for you and for your clients, so don’t let it go unnoticed. If you want to generate more engagement on the launch day, you need to start promoting your upcoming product EARLY and get people excited. In today’s article, we will share 5 ways you can use countdown timers on your Squarespace website to tease your audience and create some hype around your launch.

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If you’re considering to start selling prints, guides, templates, eBooks, courses, presets, gift cards, or other products online - you can do it directly on your Squarespace site. The right Squarespace plan, a few compelling product images, and an engaging description are everything you need. In today’s article, we will show you how to set up your Shop in Squarespace 7.1 in 6 easy steps.

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Typography - it can make or break your visual identity. Great photos need great typography to support visual communication and brand identity. Today on our blog we present 10+ awesome font combinations for Squarespace 7.0 and for Squarespace 7.1, which will definitely elevate your site.

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