Launching a website towards the end of the year can be challenging (especially if you are a photographer and you have to catch up with all that editing before Christmas). It’s also an excellent time to do it. Getting a new, powerful website before the year ends is probably the best gift you could offer your business. As more clients start looking for a photographer for 2020, you have a significant chance to get ahead and book more (better) clients.

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As October just ended (and we’re only two months away from 2020), this is an excellent time to review 2019, to roll up your sleeves and finish the year strong. If getting a new website happens to be on your goal list, THIS is the time to have it done. With a powerful site, you will definitely feel confident and more determined to book new clients in 2020.

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Getting a new website, or jumping into anything new, for that matter, (i.e. launching a new product, starting a new business, or getting a new haircut) can be scary. Even if it comes from a place of excitement, even if you know it will turn out for the best in the end - starting CAN be scary. “What if people don’t like it?”, “What if it’s (read as I’m) not good enough?”, “What if it won’t work?” - do any of these sound familiar to you? Yes. And you are not alone.

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A tailored website that fits your beautiful imagery AND offers a seamless experience to your customers (read as “converts clients”) is key to elevating your brand image. Your work can be impeccable, however - an outdated, chaotic website may, unfortunately, overshadow your talent.

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Summer can be a difficult season for those who are in the creative business, especially wedding photographers or videographers. Not only you are always away on weekends, capturing life-lasting memories, but it also takes you days (and nights) of work to edit, keep tabs on the bookings and make your clients happy. And don't even get me started on the work-life balance topic. It DOES take a lot of courage to launch a website during this busy time.

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For those photographers who are looking for some post-production inspiration and also for those who always want to grow, we've selected 3 Lightroom Presets for Photographers, created by our clients. Also, if you're looking for educational courses about editing, tips and tricks about color & light, you'll find this blogpost helpful. 

 

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Our month started with a trip to The Rural Workshop (aka The CreFest), where our founder Ross Tanner was one of the speakers. We were really excited to be at the workshop and to finally meet the team behind The Rural, who we've worked with last year on their amazingly crazy custom site. Above all, we were happy to connect with so many talented photographers, a lot of which are Squaremuse and Flothemes clients. 

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We believe that photographers should spend more time behind their camera and less time in front of their computer. However, post-production still remains a very important part of the whole process of creating an image, as it helps to portray the photographer's vision, style and emotional setting. If you’re in search of your own editing style, or if you're looking for new ideas and color solutions - you’ll find our selection of 4 Lightroom Presets for Photographers very helpful.

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