Why use Flodesk and how to integrate it on your Squarespace site

When it comes to beautiful email marketing, Flodesk is definitely a platform worth considering. Whether you’re still pondering on the idea, or you’ve already decided to give it a try and not sure how to embed the forms on your Squarespace site, look no further. In today’s article, we will cover the pros and cons of Flodesk, as well as the steps on how you can easily integrate it inside your Squarespace account.

Why use Flodesk and how to integrate it on your Squarespace site

Grabbing your site visitors’ attention, let alone getting them to sign up to your newsletter is not a piece of cake. While Squarespace offers appealing inline forms as well as pop-up forms, it’s always exciting to know there are other tools that you can try, in order to improve your marketing. Flodesk is the exciting new kid on the block, which a lot of creative businesses have been recommending lately (ie. read here why Natalie Franke switched to Flodesk from ConvertKit).

Keep reading about Flodesk pros and cons and learn how to integrate it inside your Squarespace account.

Why use Flodesk?

Pros

Many creatives and entrepreneurs in the creative industry, like Jenna Kutcher, have been raving about Flodesk in the past few months. We’ve tried it ourselves and we do relate to them. Flodesk offers beautiful, out-of-the-box and intuitive email templates at an affordable monthly subscription (especially if you use our exclusive 50% discount) - all the perks for an unlimited number of subscribers. Their templates come with a variety of custom fonts whenever you want to adjust them to your own branding. Also, if you are a Squarespace user, know that Flodesk embed forms are super easy to integrate - we will cover the whole process in a minute.

Cons

On the other hand, Flodesk pre-made templates are quite limited and they do tend to cater to creative businesses only, with an overall functionality that focuses on the needs of smaller businesses and solopreneurs. Know that Flodesk does not have an integration with e-commerce, so if your business requires automation flows based on an e-commerce trigger (i.e. Start an automation as soon as the client purchases a certain product form your e-shop), you will have to connect Flodesk to a third party, like Zappier.


How to Embed Flodesk Inline Form inside Squarespace

First things first. To be able to integrate Flodesk inside your Squarespace account you will need to have a Business account, since you’ll need to have access to Code Injection area.

Once you create an Inline form inside your Flodesk account, you will be shown two different codes on the Embed stage - one for Header Injection and another for the actual inline form. Copy the Header Injection code, go to Settings inside your Squarespace site dashboard > to Advanced > Code Injection. Paste the code in Header window. If you already have code here, paste the Flodesk Header code below any existing code.

Go back to your Flodesk account and copy the actual inline code. You need to decide where you want to have the form on your site, go to the page and add a Code Block where you want the form placed. Paste the provided code and save your page. Refresh the page and your form should be visible on your live site now. Watch the video below to follow through the steps.

 

How to Integrate Flodesk Pop-up Form inside Squarespace

Pop-up forms are pretty simple to integrate and are similar in the steps you need to follow as with the Inline form. Once you create a Pop-up form inside your Flodesk account, go to Embed option and you will be given just one code here, which you will need to add to your Header Injection. Go to the Settings tab inside your Squarespace site account > Advanced > Code Injection and paste the code the Header window. And voila!
Check the video above for the steps described.

Now that you know the pros and cons of Flodesk, as well as how easy it is to integrate it on your Squarespace website, you have the facts on the table and can make a decision. If you decide to go for it, know that we offer you an exclusive deal of 50% off on your Flodesk subscription. Get the deal here.

Creatively Yours,

Squaremuse Team